GetReal Media provides pay-per-click advertising services (planning, implementation and management) for Overture, Google Adwords and LookSmart. We recommend the use of a pay-per-click advertising campaign to compliment the search engine optimization of a web site. Pay-per-click advertising works well to stimulate seasonal sales, to kick off a new product line or service and to get quick response to a new web site. Pay-per-click advertising also works well to help gain visibility on keyword phrases that might be highly competitive or generic in nature.

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As you consider pay-per-click advertising, keep in mind that the pay-per-click service providers are intent on feeding web traffic to those clients whose web sites generate a lot of click-through activity. To make that happen, you have to formulate summary descriptions that will stimulate enough interest to make the reader want to click your link and visit your web site. If your pay-per-click advertising copy is bland, the end result will be that you will not get the web traffic, no matter how high you bid for a keyword or phrase. Be prepared to spend a considerable amount of time and effort in creating and honing effective pay-per-click advertising copy.

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You will also be required by the pay-per-click service provider to provide an estimated budget, which may be daily, weekly or monthly. We recommend that you budget at least $2,000 per month for a viable pay-per-click advertising campaign. You will also have to specify a bid range for keywords and phrases. Bid levels can be as low as 10 cents to highs of $10-$12 per click. Our research will provide you with current bid ranges for specific keywords and phrases.

Note: GetReal Media will not create and manage a competitive pay-per-click bidding situation amongst its own clients. We feel it presents a conflict of interest to manage bids for two or more clients that bid for position for the same industry-specific web traffic using the same keywords and phrases. We will perform our pay-per-click campaign management services specific to each industry using keywords and phrases on a first-come-first-served basis only. If we discover a conflict of this nature, other options of managing this component of the campaign will be presented to the newer client as necessary.

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Internet Marketing | Search Engine Optimization | Search Engine Submission
Pay-Per-Click Advertising | Top Search Engines

You should approach Internet marketing from a consideration and budgetary standpoint as an advertising and marketing channel because it absolutely is, it just happens to take place on the Web versus the traditional, and often more expensive, print and media channels. Internet marketing campaigns have a cost-to-benefit ratio that is lower than any other form of advertising today.

Most businesses will realize exceptional results from our Internet marketing solutions! In fact, if you follow the Internet marketing strategy we design for you, we can GUARANTEE top search engine rankings in the major search engines. Be sure to Contact Us for a FREE Consultation to discuss how we can work with you to develop a plan of greater success for your business. We look forward to working closely with you!